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Read MorePosted by Brian Vickery on May 17, 2013
12 Most Awesome A Attributes for Great Leaders
When I wrote the 12 Most “In Words” to be in Leadership, I knew I wanted to get around to an alphabetical series of adjectives describing strong leaders. Doing my simple math, that would be 12 x 26 = 312 adjectives to print out and keep in a desk drawer — or make a mural! In my opinion, if we carry off just 12 of these adjectives our teams will flourish. I will try to throw some curves — some...
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Read MorePosted by Brian Vickery on May 7, 2013
Who Is YOUR Scapegoat – Story of the 3 Letters
Have you ever heard the Story of the 3 Letters? I decided to tell my own version in the following vlog as lead-in to a discussion on scapegoating. Story of the 3 Letters A young manager is going through a job transition with an outgoing manager. The outgoing manager cryptically imparts his wisdom in the form of 3 letters. The instructions are simple: The first time “stuff hits the fan”, open...
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Read MorePosted by Brian Vickery on May 2, 2013
We ALL Support Double Standards
I’m usually trying to get creative with a sports analogy that I can tie to a social media or leadership lesson. Trust me, there will be a sports reference in this post, too. However, I’d like this post to be more of a discussion topic around double standards and unreasonable expectations. As a society, we’ve only gotten worse as we’ve become more digitally connected,...
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Read MorePosted by Brian Vickery on Apr 26, 2013
In Basketball and Brand Protection – Gotta Defend To Win
The Denver Nuggets led the NBA in scoring in 2012-2013 by averaging 106.1 points. They also averaged an impressive 47.8% field goal percentage throughout the season while dishing out over 24 assists per game. So when they go out and drop 117 points, 50% field goal percentage, and 27 assists…they blow out their opponent, right? Nope! Denver lost Game #2 of the 2012-2013 Playoffs by letting the Golden...
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Read MorePosted by Brian Vickery on Apr 18, 2013
This Canopy Needed a Customer Service Safety Net
Remember when you went to the circus – under the Big Top – and flying acrobats and tightrope walkers used a safety net? Well, company brands can use a safety net, too. Both acrobats and brands can make missteps, or have bad timing, and plunge to serious injury. The circus provides a safety net. Brands should provide excellent customer service! I rarely write consumer reviews, but I will tell a...
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Posted by Brian Vickery on Apr 8, 2013
My Second Social Slam a Splendid Success
Yes, my blog title confirms that I remain cursed by my attraction to alliteration. However, I had a great time at Social Slam, and I needed a catchy title to reflect it. I do plan on following up this more personal blog post with a more detailed analysis courtesy of Pulse Analytics (we even sponsored the event this year). Last year was my first visit to beautiful Knoxville to attend Social Slam. It was my...
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Read MorePosted by Brian Vickery on Apr 2, 2013
Business Leaders – Avoid A March Madness Meltdown
You’ve made it to the Big Dance – the Big Tournament! Perhaps you have an outstanding history of success, or perhaps you “got hot” at the right time, and now you get your big shot at your version of “March Madness”. But what happens if – on your biggest of stages – you have a March Madness Meltdown? You CHOKE! Answer: You go home defeated! The Kansas...
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Read MorePosted by Brian Vickery on Mar 19, 2013
YMCA Your Competition Like Andre Miller
I just watched the Denver Nuggets win their 12th straight game. Denver reserve point guard, Andre Miller, celebrated his 37th birthday by scoring 20 points while dishing out 9 assists and collecting 7 rebounds. I prefer to listen to the local announcers (Scott Hastings and Chris Marlowe) versus the national announcers (who give too much love to the NBA superstars), and I love the YMCA-related quotes about...