Brian, aloha. As always, a great analogy. Having lived on the ocean for years, I know well the difference in noise levels between tide in/tide out as well as stormy seas/calm seas. In fact, when the tide was in and it was stormy, we couldn't carry on a conversation in our home. Brian, I do enjoy touring Colorado with you on your vlogs. Until next time, aloha. Janet
And get stormy data in the unstructured world of social media data, or simply conflicting data between organizations of the same company, and you can be in for a wild ride. It takes strict data governance/stewardship and sound business intelligence principles to resolve data conflicts and make it usable and trusted within a company. Thanks for stopping by, Janet.